Life Coaching and Breathwork · London

You already know something has to change.

I help professionals, like you, make practical, meaningful changes in their lives. You might feel uninspired, in a quiet identity crisis, facing difficult events, stuck in unwanted habits, or overstaying in unsuitable careers or relationships.

Imagine where you could be.

20+ years in media and fashion · Trained at Animas Centre for Coaching · London and Ibiza

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Simon Frese, life coach and breathwork practitioner
Paul Smith’s Foundation · Volunteer Coach St Giles Trust · Volunteer Coach Animas Centre · Certified Coach Select Management · Former Talent Agent Brainz Magazine · Featured Paul Smith’s Foundation · Volunteer Coach St Giles Trust · Volunteer Coach Animas Centre · Certified Coach Select Management · Former Talent Agent Brainz Magazine · Featured
Client voice
Simon made me feel seen, heard, and valued. Hard working, intuitive, and quietly extraordinary at what he does.
Frida Aasen
Model and UNICEF Ambassador

Sometimes the life you’ve built no longer feels like the life you want to be living. You may recognise yourself in some of these experiences — or perhaps something entirely different is bringing you here.

01

Something in your life no longer feels right

Maybe it’s your career. Maybe it’s a relationship, a direction you’ve been pursuing, or the person you’ve become along the way. You can’t quite put your finger on it, but something is asking to change and respond in a new, skillful way.

02

You’re carrying more than you let people see

Anxiety, self-doubt, uncertainty, or a difficult life event can leave you feeling overwhelmed or disconnected from yourself. You may be functioning on the outside while quietly struggling to find your footing underneath.

03

You want answers, but can’t find them on your own

You may have been thinking about the same questions for weeks or months. What do I really want? What needs to change? Should I stay, leave, begin again? Together, we create the space and perspective to get underneath the noise, find greater clarity, and work out what comes next.

If something here resonates, let’s talk.

20+
Years in media and fashion
My story

My path to coaching was personal

I arrived in London in the 90s with a dream job at the BBC — and a paralysing self-doubt I was doing everything to hide. A friend gave me the number of a life coach. One session changed the direction of my life.

I spent over 25 years in media and fashion, including as an agent at Select Management. What I valued most was the human side of the work — supporting people through career transitions and difficult times, and helping them find their way forward. Eventually, I realised this was the work I wanted to do more of.

I retrained as a Life Coach, bringing together my professional experience with the transformation coaching had given me.

Today, I work with people at moments of change — when a career, relationship, or way of living no longer feels right, and they’re ready to understand what’s happening and find a way forward.

Animas
Certified Life Coach
LDN/IBZ
London and Ibiza based
Read my full story
What can change

Imagine where you could be.

01

Clarity on what comes next

Less circling, second-guessing, and going over the same ground. A clearer sense of what matters to you, what needs to change, and the confidence to take the next step.

02

A different relationship with yourself

Less driven by self-doubt, anxiety, or the need to prove yourself. More able to trust your own judgment, recognize your needs, and respond to life from a steadier place.

03

A life that feels more like yours

Whether the change is in your career, relationships, or something more personal, you begin making choices that reflect who you are now — not who you think you should be.

Book Your Free Discovery Call

No commitment required. 30 minutes. Completely free.

Client stories

What changes when you decide to start.

Simon is incredibly hard working, prompt, always looking out for others in his work. In my time with him I always felt very taken care of, I felt like I was heard.

Frida Aasen
Model and UNICEF Ambassador

His calming breathing exercises helped me stay grounded in the toughest moments. His support has been truly transformative.

Elene Polomarc
Coaching Client

A peaceful and gentle guide through connecting with my body and emotions through the breath. Highly recommended.

Lisa Helmanis
Creative and Strategy Director
Your turning point

You don’t have to know exactly what you need.

Book a free 30 minute discovery call. No commitment, no pressure. Just an honest conversation about where you are and where you want to go.

Based in London. Sessions in person or globally via GoogleMeet.